AI Insights · Timothy · April 2022
Top 5 Hasbro Games on Android in Belarus Q1 2022
In Q1 2022, Hasbro games saw varying performance in Belarus on the Android platform, with notable trends in downloads, revenue, and active users.
Throughout the first quarter of 2022, Hasbro games exhibited diverse performance metrics on the Android platform in Belarus. Below, we explore the weekly trends in downloads, revenue, and active users for the top five games.
My Little Pony: Magic Princess from Gameloft SE experienced fluctuations in both revenue and user engagement. Weekly revenue peaked at approximately $65 in the week of February 21, while weekly downloads reached their highest at around 894 in the week of January 24. The game saw a gradual decline in weekly active users, dropping from 10.5K at the start of the quarter to 8.1K by the end of March.
TRANSFORMERS: Earth Wars by Space Ape saw moderate changes in its performance metrics. Revenue peaked at around $61 in the week of February 7, while weekly downloads saw a high of 138 in the week of February 14. Active users experienced a slight decrease, starting at 513 and ending at 434 by the quarter's close.
Magic: The Gathering Arena from Wizards of the Coast LLC showed a steady increase in weekly revenue, with a peak of approximately $54 in the final week of March. Weekly downloads remained relatively stable, with a slight increase in the week of February 14, reaching 33. Active user numbers were consistent, hovering around the low 60s by the end of the quarter.
MONOPOLY by Marmalade Game Studio had limited data available for downloads and active users. However, the game saw sporadic revenue peaks, with the highest being $21 in the week of January 31.
Scrabble® GO-Classic Word Game from Scopely showed a consistent pattern in weekly revenue, averaging around $3 to $4 throughout the quarter. Downloads spiked to 56 in the week of January 10 and 48 in the week of March 7. Active users peaked at 56 in the second week of January, with a slight decrease to 30 by the end of March.
Data for this analysis comes from Sensor Tower, where more detailed insights can be found.